CAMARILLO, CA--(MARKET WIRE)--Nov 6, 2007 -- International Card Establishment, Inc.
(I.C.E.) (OTC BB:ICRD.OB - News) today announced that it has recently
formed an alliance with the National Association of Professional Allstate Agents
(NAPAA), a 4,000 member association. The I.C.E. program, however, is marketed to all 16,000 active Allstate Agents who may refer
their business contacts to I.C.E. for credit card processing services and gift and rewards
programs.
This is the third alliance that I.C.E. has formed, and follows previously
announced alliances with CPAmerica International and E-chx Payroll, Inc.
Alliances of these types enable the company to greatly expand its sales
reach without the expense of fielding a large internal sales force.
"Our pact with NAPAA, whose publications and newsletters reach 16,000
agents nationwide, is yet another example of how we intend to grow sales
organically while limiting our sales costs," said William Lopshire, CEO,
I.C.E. "I am happy to announce that the partnership has already resulted
in a number of accounts, and we will work diligently to make certain that
these accounts receive nothing but the best service and rates possible. "
Mr. Lopshire went on to add, "Moreover, we are honored by the NAPAA
endorsement of I.C.E. to its membership; our company received
a full page endorsement by NAPAA's Executive Director, Jim Fish, in
the September issue of the association's Exclusive Focus magazine which devoted
a total of four pages explaining the benefits of I.C.E.'s credit card and
gift and rewards services."
About NAPAA (www.napaausa.org)
The National Association of Professional Allstate Agents,
Inc. is a non-profit organization whose membership consists of agents under contract
with Allstate Insurance Company, former Allstate agents, and other
interested parties. NAPAA provides its membership with reliable
communications on issues that affect Allstate agency owners
and their customers. NAPAA further serves its membership by acting
on their behalf and speaking with a distinct and unfettered voice on a wide
range of issues.
About I.C.E. (http://www.cardnetone.com)
I.C.E. is a rapidly growing provider of diversified products and services
to the electronic transaction processing industry. I.C.E.
establishes merchant accounts for businesses that enable them to accept
credit cards, debit cards and other forms of electronic payments; supplies
point-of-sale systems; facilitates processing; and markets a proprietary
"Smart Card"-based system that enables merchants to offer
store-branded gift and loyalty cards.
Forward-Looking Statements
This press release may contain forward-looking statements
that are subject to risks and uncertainties. Important factors which could
cause actual results to differ materially from those in the forward-looking
statements, include but are not limited to: the company's short operating
history which makes it difficult to predict its future results of operations;
the company's initial history of operating losses with possible future losses
which could impede its ability to address the risks and
difficulties encountered by companies in new and rapidly evolving markets;
the company's future operating results could fluctuate which may cause
volatility or a decline in the price of the company's stock; the possibility
that the company may not be able to price its services above the
overall cost causing its financial results to suffer; and other factors
detailed in this press release and in future company filings with the Securities
and Exchange Commission, at such time as the company is required to report its
results of operations under the Securities Exchange Act of 1934, as
amended.