ITEM 6. MANAGEMENT'S DISCUSSION AND ANALYSIS
The following discussion and analysis of our financial condition and results of
operations should be read in conjunction with our consolidated financial
statements and related notes included elsewhere in this report. References in
this section to "International Card Establishment, Inc.," the "Company," "we,"
"us," and "our" refer to International Card Establishment, Inc. and our direct
and indirect subsidiaries on a consolidated basis unless the context indicates
otherwise.
This annual report contains forward looking statements relating to our Company's
future economic performance, plans and objectives of management for future
operations, projections of revenue mix and other financial items that are based
on the beliefs of, as well as assumptions made by and information currently
known to, our management. The words "expects, intends, believes, anticipates,
may, could, should" and similar expressions and variations thereof are intended
to identify forward-looking statements. The cautionary statements set forth in
this section are intended to emphasize that actual results may differ materially
from those contained in any forward looking statement.
Our Management, Discussion and Analysis ("MD&A") is provided as a supplement to
our audited financial statements to help provide an understanding of our
financial condition, changes in financial condition and results of operations.
The MD&A section is organized as follows:
o EXECUTIVE SUMMARY, OVERVIEW AND DEVELOPMENT OF OUR BUSINESS. These sections
provide a general description of the Company's business, as well as recent
developments that we believe are important in understanding our results of
operations as well as anticipating future trends in our operations.
o CRITICAL ACCOUNTING POLICIES. This section provides an analysis of the
significant estimates and judgments that affect the reported amounts of
assets, liabilities, revenues, expenses, and the related disclosure of
contingent assets and liabilities.
o RESULTS OF OPERATIONS. This section provides an analysis of our results of
operations for the year ended December 31, 2007 ("Fiscal 2007") compared to
the year ended December 31, 2006 ("Fiscal 2006"). A brief description of
certain aspects, transactions and events is provided, including
related-party transactions that impact the comparability of the results
being analyzed.
o LIQUIDITY AND CAPITAL RESOURCES. This section provides an analysis of our
financial condition and cash flows as of and for the year ended December
31, 2007.
EXECUTIVE SUMMARY
Our strategy is to grow profitably by increasing our penetration of the
expanding small merchant marketplace for payment and Gift & Loyalty card based
products. We find these merchants through our ISO and agent channels of
distribution and intend to make additional acquisitions on an opportunistic
basis in this fragmented segment of the industry.
OVERVIEW
We are a rapidly growing provider of credit and debit card-based payment
processing services and Gift & Loyalty products to small merchants. As of
December 31, 2007, we provided our services to numerous ISOs and thousands of
merchants located across the United States. Our payment processing services
enable our merchants to process traditional card-present, or swipe transactions,
as well as card-not-present transactions. A traditional card-present transaction
occurs whenever a cardholder physically presents a credit or debit card to a
merchant at the point-of-sale. Card-not-present transactions occur whenever the
customer does not physically present a payment card at the point-of-sale and may
occur over the Internet or by mail, fax or telephone.
DEVELOPMENT OF OUR BUSINESS
International Card Establishment, Inc. (the "Company") (formerly Summit World
Ventures, Inc.) was incorporated on December 18, 1986 under the laws of the
State of Delaware to engage in any lawful corporate activity, including, but not
limited to, selected mergers and acquisitions. Prior to July 28, 2000, we were
in the developmental stage and could be defined as a "shell" company, whose sole
purpose was to locate and consummate a merger or acquisition with a private
entity, and we did not have any operations. On July 18, 2003, we acquired
iNetEvents, Inc., a Nevada corporation and commenced operations. iNetEvents,
Inc., a Nevada corporation, was incorporated on February 3, 1999 and provided
Internet support and supply software for real time event/convention information
management.
On January 16, 2003, we entered into a Plan and Agreement of Reorganization with
International Card Establishment, Inc., a Nevada corporation and its
shareholders. International Card Establishment, Inc., a Nevada corporation, was
incorporated on July 26, 2002. As part of the acquisition - a reorganization in
the form of a reverse merger, International Card Establishment, Inc. became our
wholly-owned subsidiary, and there was a change of our control. Following the
International Card Establishment, Inc. acquisition we changed our corporate name
from iNetEvents, Inc. to International Card Establishment, Inc. and reverse
split our outstanding shares of common stock on a one for two share basis.
Effective September 8, 2004, we entered into a Plan and Agreement of
Reorganization with Neos Merchant Solutions, Inc., a Nevada corporation and its
shareholders. Effective September 8, 2004, Neos Merchant Solutions, Inc. became
our wholly owned subsidiary.
International Card Establishment, Inc. (the "Company"), a Nevada corporation, is
a provider of diversified products and services to the electronic transaction
processing industry, offering merchant accounts for the acceptance and
processing of credit and debit cards, as well as a proprietary "smart card"
based gift and loyalty program. The Company's Merchant Card Services division
establishes "merchant accounts" for businesses that enable those businesses to
accept credit cards, debit cards, and other forms of electronic payments from
their customers; supplies the necessary card readers and other point-of-sale
transaction systems; facilitates processing for the accounts; and, provides
e-commerce solutions. Through its NEOS Subsidiary the Company also markets a
proprietary "Smart Card"-based system that enables merchants to economically
offer store-branded gift and loyalty cards - one of the fastest growing product
categories in the industry.
As used in these Notes to the Consolidated Financial Statements, the terms the
"Company", "we", "us", "our" and similar terms refer to International Card
Establishment, Inc. and, unless the context indicates otherwise its consolidated
subsidiaries. The Companies subsidiaries include NEOS Merchant Services
("NEOS"), a Nevada corporation, which provides smart card loyalty programs in an
integrated vertical system for its customers, as well as other electronic
payment services (merchant services); International Card Establishment ("ICE"),
which provides electronic payment services (merchant services); and INetEvents,
Inc. ("INET"), a Delaware Corporation, which has been dormant since 2005.
CRITICAL ACCOUNTING POLICIES
The methods, estimates and judgments we use in applying our accounting policies
have a significant impact on the results we report in our financial statements,
which we discuss under the heading "Results of Operations" following this
section of our MD&A. Some of our accounting policies require us to make
difficult and subjective judgments, often as a result of the need to make
estimates of matters that are inherently uncertain. Our most critical accounting
estimates include the assessment of recoverability of long-lived assets and
intangible assets, which impacts operating expenses when we impair assets or
accelerate their amortization or depreciation.
We believe the following critical accounting policies reflect our more
significant estimates and assumptions used in the preparation of our
consolidated financial statements:
ALLOWANCE FOR DOUBTFUL ACCOUNTS
The Company estimates its accounts receivable risks and provides allowances for
doubtful accounts accordingly. The Company believes that its credit risk for
accounts receivable is limited because of its large number of customers and the
relatively small account balances for most of its customers. Also, the Company's
customers are dispersed across different business and geographic areas. The
Company evaluates the adequacy of the allowance for doubtful accounts on a
periodic basis. The evaluation includes historical loss experience, length of
time receivables are past due, adverse situations that may affect a customer's
ability to repay and prevailing economic conditions. The Company makes
adjustments to its allowance if the evaluation of allowance requirements differs
from the actual aggregate reserve. This evaluation is inherently subjective and
estimates may be revised as more information becomes available.
REVENUES
The Company provides merchant services and customer support for merchants and
other Merchant Services providers. Revenues are recognized as customer services
are provided.
The Company provides merchant services to customers for acceptance and
processing of electronic payments. Credit card processing fees are recognized as
incurred. Sales and cost of sales of equipment are recognized when the equipment
is provided and the customer accepts responsibility for the payment of the
equipment.
RESULTS OF OPERATIONS FOR THE YEAR ENDED DECEMBER 31, 2007 COMPARED WITH THE
YEAR ENDED DECEMBER 31, 2006
Results of operations consist of the following:
December 31, 2007 December 31, 2006 Difference %
_________________________________________________________________
Net Revenues $ 9,222,659 $10,765,826 $(1,543,167) (14)
Cost of Revenues 6,014,944 7,157,403 (1,142,459) (16)
_________________________________________________________________
Gross Profit 3,207,715 3,608,423 (400,708) (11)
Operating, General,
and Administrative Costs 6,972,565 6,515,470 457,095 7
_________________________________________________________________
Net Operating Loss $(3,764,850) $(2,907,047) $ (857,803) (30)
=================================================================
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Net revenues decreased by $1,543,167 or 14% from $10,765,826 to $9,222,659
mainly due to the tightening of credit policies. Risky accounts were not signed
and questionable accounts were written off. Residuals decreased by approximately
$220,000 because of the write-off of high risk accounts. Sales dropped by
approximately $500,000 because fewer merchants were signed as a result tighter
credit policies; furthermore, equipment sales fell by approximately $210,000 as
a result of more restrictive credit screening policies. The decrease in cost of
revenues of $1,142,459 or 16% from $7,157,408 to $6,014,944 is directly related
to a comparable decrease in revenues.
Operating, general and administrative costs increased by approximately $460,000
or 7% from $6,515,470 to $6,972,565 mainly due to the recognition of impairment
on our merchant portfolios of approximately $3,650,000. Without this
nonrecurring impairment charge, our overall expenses would ahve decreased by
nearly 50% due to the closing of two offices, the corresponding reduction of
staff, and the reduction of bad debt expense due to the tightening of credit
policies.
The change in position of cash, accounts payable and accrued expenses, and
accounts receivable consist of the following:
December 31, 2007 December 31, 2006 Difference %
_________________________________________________________________
Cash $ 126,149 $ 157,528 $ (31,379) (20)
Accounts Payable and
Accrued Expenses $ 619,375 $ 865,336 $ (245,961) (28)
Accounts Receivable $ 27,059 $ 87,706 $ (60,646) (69)
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Cash decreased by approximately $31,000 or 20% from $157,528 to $126,149 due to
the paying down of outstanding debt obligations and accounts payable.
Accounts Payable and Accrued Expenses fell by approximately $245,000 or 28% from
$865,336 to $619,375 because of a reduction in the reserve for merchant
chargebacks due to the scrubbing of high risk accounts and the paying down
outstanding payables.
Accounts Receivable fell by approximately $60,000 or 69% from $87,706 to $27,059
because of the tightening credit extension policies and the write-off of
uncollectible or high-risk accounts.
Management believes that it is moving toward profitability. We plan to attain
profitability and meet cash flow needs going forward as follows:
1. Management believes that the increase in revenue we have experienced
will continue as a result of the operations of its subsidiaries ICE
and NEOS.
2. We are actively seeking additional financing to implement measures
that Management believes will increase our operating margins and for
additional acquisitions that will increase our overall revenue base.
There is no assurance that we will be able to obtain additional
capital as required, or obtain the capital on acceptable terms and
conditions.
3. We are seeking to control overall operating expenses while increasing
our gross revenue base through the integration of existing
acquisitions and future acquisitions.
LIQUIDITY AND CAPITAL RESOURCES
We are currently seeking to expand our merchant services offerings in bankcard
and gift and loyalty. In addition, we are investigating additional business
opportunities and potential acquisitions; accordingly we will require additional
capital to complete the expansion and to undertake any additional business
opportunities.
We have financed our operations during the year primarily through the receipt of
proceeds of $754,396 from our line of credit with a related party sales of
common stock subscriptions and use of cash on hand.
We had $126,149 cash on hand as of December 31, 2007 compared to $157,528 cash
on hand as of December 31, 2006. We will continue to need additional cash during
the following twelve months and these needs will coincide with the cash demands
resulting from our general operations and planned expansion. There is no
assurance that we will be able to obtain additional capital as required, or
obtain the capital on acceptable terms and conditions.